What is a Trademark and Why is it Important?

What is a Trademark and Why is it Important?

In layman’s terms, a trademark can best be understood as a “brand”. It is the element of a business that makes it recognizable and familiar so that consumers will associate goods as coming from that business. Think about Nike for instance. The word “Nike”, the slogan...
Top 7 Ways to Maximize Money From Your Influencer Deals

Top 7 Ways to Maximize Money From Your Influencer Deals

Additional uses:Additional uses can get you more (i.e. created a graphic for a show but then they want to make merchandise out of it, ads, etc.)This is not always a topic that is discussed so bring it up!Use this as a reason to request more money for more uses.Even if...